August 8, 2017

No. 1 – Introducing The Art of Exiteering

Welcome to the first in a series of Notion Insights, exploring critical challenges facing early-stage European enterprise technology companies.

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Notion Capital is an early stage venture investor in enterprise software and B2B SaaS entrepreneurs. Our portfolio of more than 40 companies is the largest single cohort of enterprise software companies in Europe and is growing rapidly in terms of numbers of companies, their revenues, and their valuations. We remain as passionate about this space as when we first started out, seeing numerous opportunities for value creation as category leaders emerge, transforming industries and working practices through new technology.

Our portfolio companies are all delivering their software from the cloud as recurring revenue models. Whilst each of them is unique, they have much in common, one of the most obvious being their desire to lead a category, create value and achieve a significant liquidity event on the back of distinctive intellectual property and strong economic models.

This report represents the largest single study of successful exits by European technology founders and CEOs and the lessons they learned on their way to fulfilling their potential. An exit event is just one step on the journey of a great company, but a very important one for founders and venture backers.

Whilst each company is different, many of the lessons are similar and offer considerable opportunities for us all to learn.

Thank you to all the participants for giving up their valuable time and sharing their stories with us and to our partners EY and Wilson Sonsini Goodrich & Rosati for their support and insight.

Posted by Stephen Chandler, Managing Partner, Notion Capital


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Stephen Chandler

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