Direct is best - a global movement to recapture hotel guest relationships.


Triptease ( creates digital tools for hotels that increase direct bookings. The Triptease Direct Booking Platform integrates with a hotel’s website optimising conversion and improving the guest booking experience.

Triptease rose to prominence on the back of Price Check, a price comparison widget for hotel websites. The innovation has been adopted by more than 15,000 hotels and promotes trust and transparency to guests.

Triptease was co-founded by Charlie Osmond, Esquire’s Young Entrepreneur of the Year and one of HSMAI’s Top 25 Extraordinary Minds; Alasdair Snow, one of TTGs Tomorrow’s Travel Leaders 30 under 30; and Alexandra Zubko, former Head of Strategy at Intercontinental Hotels Group and winner of the IHIF Young Person Leader Award. The company is the recipient of the 2015 Phocuswright European Travel Innovator of the Year and People’s Choice Award, with the Price Check widget securing a HSMAI Silver Award for Innovation.

Founded by

Charlie Osmond is Chief Tease at Triptease. He was named UK Young Entrepreneur of the Year by Esquire Magazine and was profiled in Seth Godin’s most recent book, Icarus Deception. He is a member of YPO Mayfair, a Companion of CMI and a Fellow of the British American Project. He is a Member of the British Airways Advisory Board.

Enterprise Software


First Invested

London, New York